The economy has changed the face of dentistry for some dental practices in the last few years. The future of dentistry will belong to practices that grow, adapt, build value and attract new patients with the right internal and external marketing tactics. This valuable lecture will show what some of the best dental practices in the country are doing to attract more high-quality patients with simple marketing tactics that really work. Examine how social media and the internet can be an asset or an energy drainer. Learn the five scientifically-proven methods to increase referrals in a dental practice.