- Best-selling Author, Why Your Marketing is Killing Your Business & What to do About It
- Advisory Board, Dental Entrepreneur Woman
- Guinness Book of World Record holder
Th215 -
The Internal Marketologist: Build Your Custom Marketing Plan
Time:
9 - 10:30 AM
Room: GWCC, A406
Type: Registered
Handouts: Yes
Dentist Fee: $45.00 Other Fee: $45.00
AGD Code: 550
The marketing that happens inside our practice is the key to long-term success! In this session, learn how to;
- increase new patient referrals
- build monthly and annual marketing plans
- create a system for consistent marketing with your team and patients
- receive reviews & video testimonials (live-training!)
- share the practice culture on your website & social media to engage with current patients and convert new patients
Plus, learn how to drastically trim the marketing budget while simultaneously increasing production!
Th308 -
The Social Marketologist: Learn to Master Social Media
Time:
12 - 1:30 PM
Room: Omni, International Ballroom E
Type: General
Handouts: Yes
Dentist Fee: $0.00 Other Fee: $0.00
AGD Code: 550
Facebook, Instagram, LinkedIn, TikTok...where do we begin and how do we grow our practice with social media?
In this interactive course with live-training, learn:
- which platforms to use to reach your ideal patients
- what, when & how to post for maximum reach
- how to create and share videos that boost engagement and visibility
- how to run ads to targeted audiences
Leave this course with a successful, social media marketing plan that gets your practice seen and increases the ROI!
Fr317 -
Reeling into the Now: Conquer Instagram
Time:
9 - 10:30 AM
Room: GWCC, A312
Type: General
Handouts: Yes
Dentist Fee: $0.00 Other Fee: $0.00
AGD Code: 550
With over a billion active users, Instagram has become a staple platform for social media marketing. This interactive, workshop-style presentation will walk you through the steps of building your practice's Instagram page into an engaging marketing outlet to connect, educate, and convert current and new patients. Content ideas for posts, stories, and reels will be provided to the attendees. Plus, we will be practicing and recording reels in real-time to make the implementation process easy and fun!
Fr335 -
Why Your Marketing is Killing Your Business, and What To Do About It
Time:
1 - 2:30 PM
Room: GWCC, A316
Type: General
Handouts: Yes
Dentist Fee: $0.00 Other Fee: $0.00
AGD Code: 550
Do you funnel time & budget into marketing only to see few results? You're not alone. This kind of marketing isn’t productive, and it drains practices. This course will show you how to:
- maximize your CURRENT marketing to increase conversions without spending more money
- use photos & videos to connect with your ideal new patients across marketing platforms
- increase new patient leads & phone calls using free technology
Plus, receive proven internal, external, digital, and social media marketing strategies to get new patients!
Sa362 -
Ready Set Interact: Hands On Leadership, Marketing & Team Building!
Time:
9:30 - 11:30 AM
Room: GWCC, A402
Type: General
Handouts: No
Dentist Fee: $0.00 Other Fee: $0.00
AGD Code: 550
Join us for a fun, energetic, interactive course for everyone in your practice. Discover great information and put it into action as we share with you the latest leadership strategies, current marketing tips, and team-building exercises that everyone would want to participate in. Get ready to engage, set to deliver, and interact with your entire team.