Case presentation is one of the most important fundamentals of a successful
dental practice. Unfortunately, dentists and teams receive no training in this
critical area. The modern dental patient makes decisions very differently than
in the past. Having a step-by-step case presentation process is part of the
answer. Practices that are able to master the proper “sales” process using
professional and high integrity communication will continue to be successful.
Case presentation is a system, and when properly understood and followed,
productivity will immediately improve. Doctors and team members will learn their
key roles and leave with more confidence to present cases using a system that
can be implemented immediately.